Head & Shoulders Content Marketing

Head & Shoulders Content Marketing

Author: Shaurya Singh Kainth

The campaign will be for Head & Shoulders on Twitter as they have less popularity on Twitter and this campaign will help them gain more followers and popularity. The idea behind this campaign is to give people chance to be appeared on new Head & Shoulders commercial for twitter. So the audience will be the people from age group of 16-35 years. This age group is more active on twitter these days and follows the trending issues. So for that people have to come up with their videos using Head & Shoulders while promoting flake free hair. So in order to win this campaign they need to post their videos under the hash tag of #flakefreeH&S

In order to promote this campaign Head & Shoulder will tweet, post picture on Instagram and campaign information on Facebook, which will help them to get their existing followers on Instagram and Facebook and also to make new follower on twitter. As people nowadays love popularity so this what its all about giving normal people opportunity to get famous.

So this campaign will be starting from 1^st April 2016 on the April fools day. The winner will be chosen within 2 weeks and the winner will be in new Head & Shoulder commercial for twitter and will also get gift hampers.