L’Oreal vs Neutrogena on Instagram

L’Oreal vs Neutrogena on Instagram

Author: Rajdeep Singh Virk

Both L’Oreal and Neutrogena are present on Instagram. Neutrogena has 60.6K followers with 176 following. They posted 207 times. L’Oreal on the other hand has less followers than Neutrogena, with only 26.7K followers and 181 following. They posted 257 times. Neutrogena is more active on Instagram as it updates every other day. L’Oreal updates once every week.

On Instagram, L’Oreal posts images and videos which tells us about their products and videos includes to do tutorials and advertisement clippings. Most of hashtags includes #lorealpro #stylemyhair #hairmoment. They do not use 50/50 rule on Instagram because most of the updates are regarding their own products and promotions. The keywords used by L'Oreal are L'oreal haircare, best cosmetics and the keywords used by Neutrogena were bestface, makeup.

Neutrogena post mostly images which tells us about their upcoming products ad benefits of using products. They do not use 50/50 rule as most of the updates include promotion of their brand and products. 

Neutrogena posted an image which was promoting its makeup remover with a hashtag of #makeup. This post had 1,092 likes.  This image got likes because it was promoting a product which is used by every female to remove makeup. 

Neutrogena on Instagram

L'Oreal posted a picture which told users to post picture without using filters. It was supported by #nofilter #nofilter color #lorealpro. This image got 500 likes. This image was successful because it had a famous model in it which helped L'Oreal to gain awareness and this post was asking users to post pictures without filters.

L'Oreal on instagram